Description
These programs promote the use of dockless scooters or bike services to address first and last mile challenges.
Implementation Details
- Launch a regional bikeshare program to serve transit stops, downtown cores, and educational institutions like College of Marin.
- Prioritize station placement in areas with high walk scores and underserved populations.
- Partner with cities to deploy hubs along Sonoma-Marin Area Rail Transit (SMART) pathway/Great Redwood Trail and existing Class II/III bikeways to increase last-mile connectivity.
- Coordinate vendor procurement and funding through Clean Mobility Options or Active Transportation Plan (ATP) grants.
- Launch e-scooter and e-bike pilots in cities and along Sonoma-Marin Area Rail Transit (SMART) pathway/Great Redwood Trail segments through partnerships with Bird, Veo or other providers.
- Establish micromobility parking zones and geofencing boundaries in commercial centers.
- Leverage Clean Mobility Options (CMO) funding to subsidize micromobility rides for low-income communities.
- Require helmet use, rider education, and liability waivers through vendor permitting for events.
- Create employer-based micromobility fleets at hospitals, universities, and casinos to reduce Single Occupancy Vehicle trips.
Mitigation Potential
Dockless/Micromobility/New Mobility Programs offer alternative options for Single Occupancy Vehicles for the first/last mile challenges.
For more details, see the resources listed below for VMT reduction quantification:
Linked Strategies
Equity Considerations
Expand service to underserved areas with limited transit access, and ensure equitable device distribution, particularly in low-income neighborhoods and communities of color. Provide non-smartphone options and cash payment systems. Reduce cost barriers by offering discounts for low-income riders and partnerships with public housing agencies. Address safety concerns with multilingual outreach, helmet giveaways, and rider education events.
Funding Sources
Likely requires significant initial funding to construct and launch, but minimal continued funding for maintenance and operations. Funding sources include the Clean Mobility Options Voucher Pilot Program (California Air Resources Board), and the Sustainable Transportation Planning Grant Program: Sustainable Communities: Competitive and Technical (Caltrans). Costs may be shared by many municipalities or partners within the region and can be paid for with CMAQ funding, active transportation programs, or general planning funds.
Implemented in TAM Area
Current TDM Implementation
Redwood Bikeshare is an app-based e-bike sharing program with locations from Santa Rosa down to Larkspur. The program is managed by TAM and the Sonoma County Transportation Authority (SCTA), funded by a grant from MTC.
TDM Benefit Locations
The current Redwood Bikeshare program could be expanded further south than Larkspur to serve communities like Mill Valley, Corte Madera, Tiburon, and Sausalito. Jurisdictions should also consider the feasibility of bike share access for West Marin, which may require different mechanisms for implementation than in the cities.